Your 3 next growth steps in 3 hours.

If they're not the right three, you don't pay.

A live working session for B2B SaaS founders who are spending on marketing but can't say what's actually working. Leave knowing exactly what to do next.

Tired of spending blind?

You're spending on marketing. But you're not sure what's actually moving the needle.

Maybe you have:

launched initiatives that haven't landed
killed a program that was actually working
been juggling three different tools and nobody knows who owns what

The result is the same: your marketing spend isn't translating to pipeline, and you don't have clarity on what to do next. You need answers now, not in six months.

You need to know the three moves that will actually move the dial in the next 90 days so you can stop wasting quarters and capital on the wrong things.

Three hours. Three priorities.

In three hours, I'll audit where your marketing stands today, pinpoint what's broken, and tell you exactly which three moves matter most for the next 90 days.

Just the three things that will actually move your pipeline.

What you walk away with

YOURS AFTER THE SESSION

10-PAGE PLAN

A concise PDF outlining your three next growth steps, exactly what to do and why it matters.

SESSSION RECORDING

A full recording of the session so you can reference it anytime.

TOTAL CLARITY

A clear view of what's working in your marketing, what's not, and why, so you stop wasting money on what doesn't work.

How it works

How It Works timeline preview
1

Apply

Fill out a short application right on this page. A few quick questions so I can see if this is a fit before we both invest time.

2

Intro call

A quick 15 to 20 minute call to confirm fit and answer your questions. If it's not a match, I'll tell you and point you somewhere better.

3

Send your inputs

You share two things, a short intake and your current marketing KPIs. Takes you about an hour.

4

The session

Three focused hours together. I walk you through what's working, what's not, and your three priorities for the next 90 days.

5

Get your deliverables

If you believe these are the right three moves, you receive your 10-page PDF and the session recording.

100% risk free.

I'm confident enough in this that I'll put the risk on me.

We'll run the full session. At the end, if you don't believe the three moves I've given you are the right ones for your business, you pay nothing. We shake hands and part as friends.

If you do believe they're right, you've got two options:

  • You can take the plan and run it yourself

  • Or, if you want my help putting it into action, what you paid for the session credits toward your first month of a fractional CMO engagement.

Either way, you walk away with a clear plan and nothing wasted.

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A woman with long blonde hair smiling indoors, wearing a black leather jacket and black top.

Launched a scalable outbound program for a B2B SaaS company that had zero outbound in place. Within two months, cold outreach became a consistent source of qualified leads and produced $200K in pipeline value at roughly a quarter of the cost per lead they were paying through paid search.

My approach

Fractional leadership for the AI-age B2B SaaS

I step in as a strategic marketing leader and help you build high-performing, cross-functional systems and teams, connecting marketing, sales, and rev ops to create predictable, sustainable, and competitively defensible growth.

Growth system built to scale with you. I build marketing functions that stand on their own, with the right team, processes, and strategy in place. I stay involved and continue driving strategic direction, for as long as you need.

GTM and AI strategy that fits your stage. I help you leverage GTM tools and AI intelligently, without wasting time and budget on the wrong approach. Know which tools drive pipeline at your stage and integrate them into a GTM strategy that works.

Leadership focused. I lead strategy and teams: guiding existing marketers, managing contractors and agencies, and helping make the right hires to build out the function and support the next stage of growth.

From chaos to pipeline

Recent client results

Replaced fragmented marketing activities with an integrated system, from ICP segmentation to automated follow-up and lifecycle sequences, giving the founding team the structure they needed to step out of their day-to-day marketing. The company was acquired shortly after.

Deployed AI-enabled prospecting agents and workflows that eliminated 5-10 hours of manual work per week per SDR, freeing them up to focus on closing deals instead of chasing leads.

  • "Geraldina is one of the best hires we have ever made! She exceeded all expectations and impressed everyone with her ideas and fast implementation. She immediately jumped in working with our whole team (including other brand new members) during our most busy time and worked professionally and on task thru many long weeks. She is able to both do detail work and hold the bigger vision of the marketing plan and possibility. She has great leadership skills and brings a confidence and clarity to everything she does. Our whole team gives her the highest marks and appreciation!"

    Margaret Lynch Raniere

  • "I cannot recommend Geraldina enough for her outstanding email automation service! From the moment we started working together, she took the time to truly understand my needs and crafted a system. Her expertise and attention to detail ensured that every workflow was perfectly optimized, saving me so much time and effort. What sets Geraldina apart is her genuine care and dedication - she was always available to answer questions, troubleshoot issues, and offer thoughtful advice. Thanks to her, my email campaigns now run seamlessly, and I have seen a significant improvement in engagement and results. Geraldina, you are amazing - thank you for everything!"

  • "I was thoroughly impressed with Geraldina. Her information was accurate. Responses were very timely. Communication was clear. She went above and beyond to make sure she had satisfied my needs. I will use her again for sure."

    Blake P.

  • "Geraldina is a true professional with a lot of knowledge in her field. I enjoyed working with her, as she always went beyond of what was being asked of her. I also appreciated the answers and advice she gave me for the questions I had."

    Roel V.

  • "Geraldina is great. Very knowledgeable and a true professional."

    Steven F.

  • "Geraldina…you are an absolute gift to our business!"

    Margaret L.

  • "Geraldina is an excellent marketing professional. She completed the assignment on time and on many occasions went above and beyond. She is very creative and a critical thinker. I would highly recommend Geraldina."

    Scott B.

  • "I loved working with Geraldina! She's very talented and did quality work. Very good with communication and completing projects on time. I will definitely be hiring her again!"

    Christina K.

Would it be a good fit?

You should consider working with me if:

- You're a B2B SaaS company with product-market fit, but marketing is still reactive, fragmented, or founder-dependent.

- You know you need experienced marketing leadership but aren't ready (or don't need) to hire a full-time CMO.

- You want a strategic partner who can own the function and design systems, not just run campaigns.

- You value data-driven decision making and want marketing tied to pipeline and revenue.

- You value speed and want to reduce costly trial-and-error by working with someone who's built this playbook before.

✖ I might not be the right fit if:

- You're looking for someone to execute day-to-day tactics like writing emails, running ads, or managing social media. I can help you hire and train the right people, with the right strategy behind them.

- You want quick wins or short-term fixes without investing in strategy and long-term growth. That said, my clients often see early wins within the first 90 days.

- Your business is pre-product-market fit and still figuring out who your customer is. Not sure where you stand? Reach out. If I'm not the right fit, I'll point you in the right direction.

- You're looking for a full-service agency or a team of implementers. I can help you build, lead, or restructure the right team for your stage.

- You need a full-time, in-house marketing leader. Not sure you're ready for that hire? A fractional engagement might be the right first step.

If you're a SaaS leader who's ready to move from duct-taped to a scalable marketing function that drives predictable pipeline, let's have a conversation.

Ready for a top-tier marketing function?

Schedule a complimentary intro call to explore whether we're a good match. I'm looking forward to hearing about your business goals, your challenges, and growth opportunities.